5 Ways to Use Visual Content on Facebook
Facebook is a website businesses and individuals use when they want to socialize and make connections. But it’s not just about written content. Visual content holds just as much sway in the eyes of visitors. How can you use visual content to get people interested in your business? How can you spark engagement and encourage action using photos?
1. Watermark Photos
When a person posts a photo on the Internet, people share it with other people. It spreads quickly from one website to another. Use this to your advantage by posting a photo with a watermark on your Facebook page. Display your website URL or business logo clearly so people will be able to discover the owner of the photo. No matter where it ends up, it can be traced back to you.
2. Add Hashtags to Banners and Signs
Want to get a hashtag trend going? Consider adding a hashtag to any banners and signs you put together. Make sure the hashtag is simple and easy to remember. If you make it too complicated, people won’t use it.
3. Create an Info-graph
Info-graph allow you to share information with your customers in a fun and interesting way. For example, perhaps you repair air conditioners. Make an infograph that explains common reasons behind malfunctioning air conditioners. Be sure to include a note at the end that tells people they should contact you for further assistance.
4. Display Photos Taken By Happy Customers
Have a fleet of happy customers? Ask them to send you photos of them using and interacting with your products. Post these photos to your Facebook page and show off your success. Let the world know that your business has what it takes to make it in a competitive market.
5. Make a Teaser Photo That Tempts People to Visit Your Official Website
Get people excited about your latest product by using a teaser photo. Don’t show them the entire item. Focus on a small section and tell people to visit your website so they can discover what it is. Make it a game.
Facebook is a great option when you want to share visual content with your customers. How can you do so in a way that garners the most attention? How do you get people to care? The information above may help.
LRT is a marketing and graphic solutions company specializing in social media, web design and development, SEO, blogging and content creation and anything you can imagine to help your business enhance its online presence and visibility. LRT Graphics serves a large variety of clients in Chico and surrounding North State and Northern California areas like Oroville, Paradise, Corning, Red Bluff, Redding, Orland, Reno, Sparks, Yuba City, Marysville, Sacramento and more! We would be more then happy to meet with you about your social media or web development, we can do it all. Talk to the experts today!